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Messages - travelowebseo

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1
Adding the Google AdWords conversion tracking code to every page of your site is a recent change. Before this change, you only had to add tracking code to your conversion page (i.e., thank you page, or purchase confirmation page).

Now you have to add this code to every page on your site.and check conversion tracking is working correctly or not.

2
Search Engine Optimization / Re: What Will Frequency Capping Do?
« on: May 10, 2019, 06:07:12 am »
The frequency capping is a tool that allows you to limit how often an ad is shown to the same user in a set period of time. In other words, it refers to the number of times (impressions) the user will see each ad.

3
Digital marketing is of two types,

Inbound Marketing
Inbound Marketing sells products and services through practices such as,

SEO(Search Engine Optimization)
SMM(Social Media Marketing),
Content Marketing and
Branding
It creates awareness of the company and services to the customers.

Outbound Marketing
It is a traditional method of marketing. It targets potential clients. In addition, it covers activities such as,

Trade shows
Placing ads in a newspaper
Radio Ads
Seminar series and
Cold calling
Learn full course of Digital Marketing,

4
Quality Score is an estimate of the quality of your ads, keywords, and landing pages. Higher quality ads can lead to lower prices and better ad positions.

You can see your Quality Score (Quality Score is reported on a 1-10 scale and its components (expected clickthrough rate, ad relevance, and landing page experience) in your keywords’ “Status” column.
The more relevant your ads and landing pages are to the user, the more likely it is that you'll see higher Quality Scores.

5
Search Engine Optimization / Re: What is user intent in SEO?
« on: May 07, 2019, 06:54:28 am »
User intent goes beyond keywords to describe what a user is looking for when they turn to a search engine. User intent tells us the reasoning behind the keywords and phrases the user chooses. Search queries fall into three types of intent:

● Informational: Users are looking for information. These are users who want to know something.
● Navigational: Users are trying to get to a certain website. These are users who want to go somewhere online.
● Transactional: Users are prepared to make a purchase, or to perform another type of specific online activity. These are users who want to do something.

User intent, or what the searcher is looking for when conducting a search in Google or another search engine, plays a major role in your SEO and conversion rate optimization (CRO) efforts.

6
Search Engine Optimization / Re: What is Google Page Rank?
« on: May 07, 2019, 06:47:59 am »
PageRank is just one of many factors that Google uses to decide where a site appears in search rankings for a particular query.

PageRank is often considered to be a number between 0 and 10 (with 0 being the lowest and 10 being the highest) though that is also probably incorrect. Most SEOs believe that internally the number is not an integer, but goes to a number of decimals. The belief largely comes from the Google Toolbar, which will display a page's PageRank as a number between 0 and 10. Even this is a rough approximation, as Google does not release its most up to date PageRank as a way of protecting the algorithm's details.

7
Social Media marketing is ideally better for B2C businesses specially for being able to reach a much wider audience, however its very important that business establish a very strong brand presence and thus social media marketing for B2B businesses also becomes a very important aspect considering we live in a digital era now.

8
Search Engine Optimization / Re: What is dwell time?
« on: May 03, 2019, 07:27:25 am »
 Dwell Time is a metric that calculates user engagement, session duration, and SERP CTRs. It's the time a user spends on a web page before going back to searching. Dwell Time is one of the SEO factors for ranking high in search engines because Search Engine such as Google.

9
Search Engine Optimization / Re: What is Guestographic Method..?
« on: May 03, 2019, 07:25:00 am »
Guestographic is a whitehat linkbuilding strategy used by SEO experts. They call it guestographic because you are combining “guest post” with an “infographic”.
Guestographic is the process of creating infographics and publishing them on other high ranking websites.. Guestographics has emerged as a useful method of getting a high quality backlink which can eventually lead to increase traffic. This trending link building technique is being used by most digital marketers today to improve their seo rankings.

10
Search Engine Optimization / Re: what is meaning of guest posting?
« on: April 29, 2019, 05:41:34 am »
In SEO, Guest Posting is a method using which you write an article for a website and get a link to your website/blog in return. ... Say, you guest posted on a popular blog having a lot of email subscribers and social following. If your post is good enough, it will make you popular among the audience of that blog.

11
Search Engine Optimization / Re: What is E-mail Marketing?
« on: April 29, 2019, 05:38:37 am »
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

12
Search Engine Optimization / Re: What is Technical SEO?
« on: April 29, 2019, 05:37:58 am »
Technical SEO refers to website and server optimizations that help search engine spiders crawl and index your site more effectively (to help improve organic rankings).

13
Affiliate Marketing / Re: Define Page Rank
« on: April 26, 2019, 07:34:49 am »
PageRank (PR) is a quality metric invented by Google's owners Larry Page and Sergey Brin. The values 0 to 10 determine a page's importance, reliability and authority on the web according to Google.

14
Affiliate Marketing / Re: What is Affiliate Marketing?
« on: April 26, 2019, 07:32:32 am »
Affiliate marketing is a popular tactic to drive sales and generate significant online revenue.

15
Affiliate Marketing / Importance of Affiliate Marketing?
« on: April 26, 2019, 07:30:48 am »
Explain the importance of Affiliate Marketing?

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