Make your website’s structure clear, intuitive and up-to-date.
Include one primary keyword in a page URL.
Use hyphens (-) instead of underscores (_) in URLs.
Choose a static URL address instead of a dynamic one.
Keep a URL address brief, descriptive and relevant.
Create a sweet title-tag for every single page of your website.
Use meta-description to present your brand better.
Don’t forget to use ALT attributes for all of the images.
Find keywords that will work for you.
Mix different types of keywords simultaneously.
Don’t forget to include a location in your keywords.
Place your keywords in headlines, subheadings and anchor texts.
Put keywords naturally throughout your on-page content.
Try to focus on one keyword while optimizing a web page.
Optimize all images with proper keywords.
As soon as you start doing SEO, track the performance of all your keywords.