7 points you can try
Your website should be responsive and well-visualized with important information.
Your landing page must be clear in its elements and messaging.
You should try to have a mobile app or optimize your website for the mobile screen.
It should support varied input methods and device capabilities.
Avoid or minimize the use of popup ads as far as possible. Popups are generally annoying to visitors and they may end up leaving if multiple popups disrupt their reading.
Even if you use popups, make sure they are fun and gentle, not pushy or distracting.
Your navigation menu must be clear, simple, and responsive on all pages.
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