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Author Topic: Is Google Ad Manager DFP?  (Read 32 times)

1300nss

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Is Google Ad Manager DFP?
« on: February 01, 2021, 03:44:22 am »
Is Google Ad Manager DFP?
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PrimeItSolution

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Re: Is Google Ad Manager DFP?
« Reply #1 on: February 02, 2021, 01:29:40 am »
Google Ad Manager is an ad exchange platform introduced by Google on June 27, 2018. It combines the features of two former services from Google's DoubleClick subsidiary, DoubleClick for Publishers (DFP; formerly known as DART for Publishers) and DoubleClick Ad Exchange (AdX).
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